Alexander McQueen’s parent company PPR confirmed it will continue to trade the Alexander McQueen label, including his scheduled show during Paris Fashion Week, following the death of the designer.

PPR chairman and chief executive Francois Henri-Pinault paid tribute to Lee Alexander McQueen ahead of announcing PPR’s results and said the McQueen trademark would live on. He described the British designer as a “pure genius” and a “poet” who was “imaginative and original”. He said: “His art went beyond the fashion world. He had a great command of technique…he hid behind an armour of provocation. Fashion has lost one of its extraordinary people.”

Gucci Group president and chief executive Robert Polet added: “We believe in the future of the brand. Lee was very proud of the people working in his company, and so am I.” Gucci Group bought a 51 per cent stake in the Alexander McQueen label in 2001.

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