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Huub debut Moov&Cool tech in Kona

WORNSHOESBLOG November 11, 2020

It’s hours until the start of the 2019 Ironman World Championships and one of the key tech releases here in Hawaii is the new Moov&Cool tech from Huub.

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The technology will be on show in David McNamee’s Anemoi+ tri-suit and is a collaboration between the Derby-based brand and textile innovator Devan Chemicals. The cool comfort coating is said to have a positive impact on core body temperature as well as on heart rate. 

The Anemoi+ will be launched following Kona, with Scottish athlete David McNamee (third twice in Hawaii) involved in the testing process of the original Anemoi tri-suit from its conception. 

The cooling effect of the multisport formulation reportedly helps evaporate sweat during exercise in a balanced way, with heat thus drawn from the body for cooling benefits. The Moov&Cool tech contains a continuous heat-absorption capacity, which can assist in the heat withdrawal process, and it’s said to work in wet environments as well.

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The Ironman World Champs start at 5:30pm UK time, with McNamee (who was sporting kinesis tape on his neck at the pro press conference) set to face fellow Brit Alistair Brownlee on the start line. 

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