Biden tops field of 2020 Dems in digital spending

Former Vice President Joe BidenJoe BidenHillicon Valley: Biden calls on Facebook to change political speech rules | Dems demand hearings after Georgia election chaos | Microsoft stops selling facial recognition tech to police Trump finalizing executive order calling on police to use ‘force with compassion’ The Hill’s Campaign Report: Biden campaign goes on offensive against Facebook MORE led the field of presidential contenders in digital ad spending last week, dropping roughly $438,000 on Facebook and Google advertisements, according to data from the two companies.

The spending, which covers the week of April 28, means that the former vice president spent more than $1.2 million on Facebook and Google ads in the less than two weeks since he launched his 2020 presidential bid.

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Biden’s $1.2 million in total ad spending on the two platforms is topped in the Democratic field only by Sens. Kamala HarrisKamala Devi HarrisRand Paul introduces bill to end no-knock warrants The Hill’s Campaign Report: Biden campaign goes on offensive against Facebook McEnany says Juneteenth is a very ‘meaningful’ day to Trump MORE (D-Calif.), Elizabeth WarrenElizabeth WarrenWarren, Democrats urge Trump to back down from veto threat over changing Confederate-named bases OVERNIGHT DEFENSE: Joint Chiefs chairman says he regrets participating in Trump photo-op | GOP senators back Joint Chiefs chairman who voiced regret over Trump photo-op | Senate panel approves 0B defense policy bill Trump on collision course with Congress over bases with Confederate names MORE (D-Mass.) and Bernie SandersBernie SandersThe Hill’s 12:30 Report: Milley apologizes for church photo-op Harris grapples with defund the police movement amid veep talk Biden courts younger voters — who have been a weakness MORE (I-Vt.), all of whom have been on the campaign trail for months longer than Biden.

Harris has spent roughly $1.43 million on Facebook and Google ads since jumping into the presidential race in January. Last week, she dropped about $350,000, quadrupling her spending from the previous week.

Warren spent $131,000 on Facebook and Google ads last week, bringing her total Facebook and Google ad spending to $1.42 million since she announced her candidacy on New Year’s Eve, according to the data.

Biden’s spending in the days after launching his presidential campaign nearly matches that of Sanders, who has spent roughly $1.22 million advertising on the two platforms since his February campaign announcement. Last week, the Vermont senator spent about $57,000 on Facebook and Google ads.

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The Facebook and Google data was compiled by ACRONYM, a progressive group that focuses on digital advertising organizing.

The deluge of spending by Biden and others underscores the outsize role digital outreach and social media are expected to play in the 2020 presidential contest.

Biden easily took the title for top political ad spender on Google last week, pumping $123,000 into the platform, nearly double what President TrumpDonald John TrumpSenate advances public lands bill in late-night vote Warren, Democrats urge Trump to back down from veto threat over changing Confederate-named bases Esper orders ‘After Action Review’ of National Guard’s role in protests MORE’s joint fundraising committee, Trump Make America Great Again Committee, spent on Google advertising, according to data from the tech company.

Biden raised roughly $6.3 million in the 24-hour period after announcing his presidential bid last month, giving him the largest first-day haul of any declared Democratic presidential candidate.